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Salty Origins

BUD LIGHT's Comeback: The Power of Knowing Your Audience
Bud Light lost millions in 2023—but their comeback strategy, featuring Shane Gillis & Post Malone, is pure marketing genius.
Feb 25 min read

9 Must-Read Business Books for Small Business Owners
9 business books every entrepreneur should read. Get inspired, level up, and tackle your business challenges with expert insights.
Jan 293 min read

Why Your Business Website Needs a Blog (Yes, Even If You’re Busy)
I get it—running a business is a lot . The idea of adding a blog to your to-do list probably sounds like the last thing you want to hear....
Jan 283 min read

The Salty
Business Journal
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